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Dream big & sleep kindly, with Grow Kindly

Swaddle Sleeping Bags

Let your baby sleep & grow kindly in our Swaddles, an all-in-one Swaddle and Sleeping Bag to promote safe & comfortable sleeps while supporting healthy growth for your baby. Featuring armhole snaps with soft enclosures to protect your baby’s delicate skin. Simply use a firm swaddle when the snaps are closed to help reduce wake ups from startle reflex, then release the arms to use as a sleeping bag when showing signs of rolling from back to tummy.

Limited Time Only!
25% OFF Swaddle Sleeping Bags with any Cot Sheet Purchase. 
Discount automatically applied at checkout.

Sleeping Bags

Let your baby sleep kindly in our comfortable, breathable & TOG rated for warmth Grow Sleeping Bags, made with EcoCosy®, sustainable fabric, that's kind to the planet and gentle on your baby's skin with its ever-so-buttery, soft and silky feels.
Replace the need for blankets in the Cot or Bed, our Hip-friendly Sleeping Bags have been designed to assist your baby to fall asleep and stay asleep, safely. Featuring a two-way zip for easy nappy changing, with soft EcoCosy® zip enclosures to protect your baby’s skin.

Limited Time Only!
25% OFF Sleeping Bags with any Cot Sheet purchase. 
Discount automatically applied at checkout.

Grow Sleep Suits

Snug as a bug in a... suit! Our TOG rated, breathable and ever-so-soft Grow Sleep Suits are designed to keep your little walker warm and cosy for safe sleeps. Simply step in, zip-up and sleep without interruption. Need a nappy change or toilet stop? No need to remove the entire suit with the convenient rainbow shaped zip with soft cover featured on the back. Made from buttery soft and breathable ecoCosy, sustainable fabric. Download our TOG guide app for personalised recommendations on how to dress your baby for safe & comfortable sleeps.

Light Zippees

Eat. Sleep. Play and repeat in our light, soft and breathable Zippees, with luxurious silky feels, baby rompers that are made from sustainable and eco-friendly fabric complementing our Grow Kindly Sleeping Bag range. Download our TOG guide app for personalised sleepwear recommendations for safe & comfortable sleeps. Download our TOG guide app for personalised recommendations on how to dress your baby for safe & comfortable sleeps.

Limited Time Only!
Buy 3, Get 1 Free on all Zippees.
Discount automatically applied at checkout.

Shop Bedding

Natural and sustainable bedding, designed to support your baby while sleeping. The Grow Kindly fitted sheet range will keep your baby comfortable with it's soft, stretchy and breathable qualities. Once you feel this buttery soft, natural fabric, you won't want to use anything else. Dream big and sleep kindly baby x

Choose the right TOG with our app

Learn about safe sleep and choose the right TOG for your baby

Choose the right TOG with our app

Learn about safe sleep and choose the right TOG for your baby